About us

 

Hey there!

I’m Jordan Regier, the owner and designer behind Sandhills Sorrel LLC. Alongside my husband, Brett, and our family, I call the Nebraska Sandhills home. Our days are rooted in agriculture and ranch life, where we raise cattle, bison, and horses and spend our time caring for the land and livestock that have shaped who we are.

My background in agriculture, combined with a lifelong passion for design and the western lifestyle, is what ultimately led to the creation of Sandhills Sorrel. What began as a desire to combine creativity with the traditions we value has grown into a business dedicated to helping ranches, agricultural operations, and small businesses establish a strong and lasting identity.

As the designer behind Sandhills Sorrel, I work with clients to bring their ideas to life through cattle brand design, business branding, digital design, signage, and a variety of custom western products. I believe good design should be more than visually appealing, it should be intentional, functional, and representative of the people and businesses behind it.

Brett brings the other half of Sandhills Sorrel to life through welding and fabrication. Together, we combine design with hands-on experience in agriculture, ranching, and fabrication to create products that are not only thoughtfully designed, but built to perform and last.

At the heart of Sandhills Sorrel is our belief that small operations deserve to stand out just as much as the big guys. We’re passionate about providing high-quality, approachable design and fabrication services that allow individuals, ranches, farms, and small businesses to put their own mark on the world.

Whether we’re designing a cattle brand, creating a custom branding iron, developing a business identity, or building something completely unique, we take pride in creating work that reflects the people behind it.

For us, a brand is more than a logo or a mark.

It’s your identity. Your story. Your legacy.

And it’s an honor to help our customers create something they can be proud to carry for generations.